Thursday, March 16, 2017
Australia: Must not have Bible verses on beer cartons
Coopers is facing a boycott and backlash after teaming up with a Bible group who used the beers in a bizarre debate on marriage equality.
The South Australian brewery has released a commemorative range of light beers with Bible verses on its cartons to mark the 200th anniversary of the Bible Society.
But Coopers says the brewery has nothing to do with a bizarre video debating marriage equality by the Bible group.
'We want you to know that Coopers did not give permission for our Premium Light beer to feature in, or "sponsor" the Bible Society's "Keeping it Light" video,' the brewery said in a statement.
The video featured Liberal MPs Andrew Hastie and gay politician Tim Wilson debate marriage equality, while drinking and cheersing Coopers beers.
A spokesperson for the Bible Society told Daily Mail Australia: 'Coopers has definitely not paid any money or donated any money towards the video. It was produced solely by Bible Society Australia.'
Coopers had not gone so far to distance itself from the video in an earlier statement.
'With regards to the "Keeping it Light" video from the Bible Society featuring Andrew Hastie and Tim Wilson, this is a light hearted but balanced debate about an important topic within Australia,' the earlier statement said.
'Coopers isn't trying to push religious messages or change your beliefs by celebrating 200 years of charitable work undertaken by the Bible Society, in fact, over the years we have produced a number of different celebratory cans to recognise the historical achievements of a vast array of different organisations.'
In a second statement, Coopers put further distance between the brewery and the video.
Coopers is releasing a range of light beer in partnership with the charity. The cartons will have Bible verses written on them, and the cans will feature the Bible Society logo.
Coopers said the brewery respected community beliefs. 'We aren't trying to push a religious message, we see these commemorative cans as a celebration of the Bible Society's 200 years of charitable work in Australia,' the company said in a statement.