Friday, March 24, 2017
AT&T And Verizon Pull Google Ads Over Hate Speech Controversy
You can bet your bottom dollar that Jihadi videos were the ones that needed to be deleted. Anything favouring conservative or Christian thought would have been wiped ages ago
AT&T is the latest high-profile company to pull its advertising from YouTube and Google as the search and advertising giant struggles to quell a controversy over online hate speech and its marketing platforms. Verizon has also suspended some of its Google advertising.
“We are deeply concerned that our ads may have appeared alongside YouTube content promoting terrorism and hate,” a spokeswoman for AT&T said in a statement to BuzzFeed News Wednesday. “Until Google can ensure this won’t happen again, we are removing our ads from Google’s non-search platforms.”
In a statement to BuzzFeed News Verizon said: “Once we were notified that our ads were appearing on non-sanctioned websites, we took immediate action to suspend this type of ad placement and launched an investigation.”
Several other brands including McDonald’s, HSBC, and L’Oreal, as well as the British government, have also recently pulled advertising from YouTube over concerns that the company is not doing enough to protect them from having their marketing campaigns tied to abusive and extremist content online.
The sudden departure of advertising partners, first reported by the Times, followed an investigation that Google had failed to remove hateful material from YouTube, in what appeared to be a breach of its own guidelines.