Must not associate Mexicans with criminality

Restaurateur tries to draw attention to his new restaurant -- gets more attention than he bargained for

Did you know that of the 57,080 individuals that call New Brunswick home, 26 percent identify as Mexican? According to restauranteur Andrew Schiff, that means that within the next 30 days, there will be about 14,840 Mexican New Brunswick residents who will FINALLY be able to get their hands on the “true flavors” of “real Mexican food” in New Brunswick. Where you may ask? At no place other than a new Easton Avenue restaurant, called “Criminals and Tacos.”

Yes, you read that right. 14,840 children, mothers, fathers, workers and residents of New Brunswick will have to face a storefront bearing depictions of the very stereotype that they work so hard to disprove every day. A painstaking instance of blatantly offensive appropriating of Mexican culture at the heart of the city we all call home.

I urge each and every one of you reading this to boycott this restaurant as soon as it opens. Do not even give it a try. A business that exploits Mexican culture and perpetuates harmful and dangerous stereotypes does not deserve your money or your business.

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