Thursday, September 27, 2007

Must not Refer to Powerful White Cars as "White Power"

We read:

"Germany's mighty BMW corporation is at the centre of a race row over an unfortunate choice of words used by its chief designer to describe the company's products. "It's kind of an axis of white power here; there are really strong white cars," boasts Chris Bangle on the BMW website about cars exhibited at the Geneva Motor Show last year.....

A BMW spokesman said the company and Mr Bangle would take the criticism "very seriously." He said it was regretted that the comments of the designer were misinterpreted and said he mentioned white power because of a number of white cars at the show. "Chris Bangle has no sympathy with the far right or racist positions," said the spokesman.


If he had referred to "black power", that would have been fine, of course.