Monday, December 09, 2013
Pasta company sparks outrage after tweeting an inappropriate advert on the anniversary of Pearl Harbor
SpaghettiOs made a faux pas on the 72nd anniversary of Japan's attack on the Pearl Harbor naval base when it decided to remember the event by tweeting a photo of it's grinning mascot with an American Flag.
'Take a moment to remember #Pearlharbor with us,' read the tweet last Friday night.
Pearl Harbor commemorates the death of 2,386 Americans and is a national tragedy.
This photo of a smiling pasta-O holding an American flag left many saying, 'oh no'
Once SpaghettiOs caught wind of the fact that they offended the blogosphere, they issued a formal apology on December 7. They have since deleted their original posting.
SpaghettiOs which is an American brand under the umbrella company Campbell's Soup features circular pasta covered in a cheese and tomato sauce. It comes in a can and is marketed to parents as 'less messy' than regular pasta.
Source
A storm in a teacup
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7 comments:
Capitalism at its best.
Actually, it's nothing more than another example of insatiable corporate greed, this time disguised as "patriotism". And, as consumers, we are surrounded by it, non-stop. So much so, that we don't even notice any more.
We have become oblivious to the fact that the advertising industry has a (much) stronger hold on our lives, our privacy, and every bit of our most personal information, than the govt. has, or cares to have.
Co-abuse. It's like some play acting S&M, all this online culture war bullshit. Just shut up. Stop feeding the monster. Don't feed the troll of the MSM.
I don't see the offense. Is it that their mascot was so cartoonish, and therefore unsuitable to demonstrate patriotism? Does this make them racist?
Would they have been happier if the spaghetti-o had said 'don't take a minute to remember Pearl Harbor'?
I'm a service member and do not see anything offensive in this at all. It comes across as a little silly but they market a product to children so I would expect their adverts to be that way. But nothing in that picture to me is offensive. I think some people are just looking for any reason to get offended and cause a stir on the web.
I see nothing there to apologize for either. Remembering Pearl Harbor is a good thing, combining it into an advertisement is a normal marketing practice.
What I didn't see is who is the idiot raising the red flag and saying this shouldn't have been done. An investigations into that person's motives would be far more appropriate.
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