Thursday, April 14, 2011

"Childcare" now a bad word (!)

Australia:
"The term "childcare" should be cut from job descriptions and names of government departments, an early childhood advocacy group says.

Pam Cahir, the chief executive of Early Childhood Australia, says it should be replaced by the phrase "early childhood education and care" in order to recognise the sector's importance.

Childcare representatives are split over the push. One group says it's political correctness "gone mad". But the union representing early childhood workers supports a change, saying it would show staff were more than just "babysitters".

Child Care National Association president Chris Buck said families wanted affordable care, not political correctness "gone mad". He said the focus should be on rewarding staff, and training more, rather than on paying for new letterheads. "The thought police have had a brain snap," Mr Buck said. "Stop wasting money."

SOURCE

"Early childhood education and care" really trips off the tongue, doesn't it?

6 comments:

Spurwing Plover said...

The bastions of ooltical correctness nver cease to amaze me in just how redidulous they can get

sig said...

So as not to be hypocritical, they are going to rename the representative organization "Child Care National Association" to "Early Childhood Education and Care National Association", right?

Re-branding can cost quite a bit.

And while they're at it, they should get rid of that offensive word "child" and replace it with "pre-adult".

Anonymous said...

babysitters are babysitters

Childcare is childcare

There is no need to further define these words that have been in use for quite a while now. Neither is derogatory, anyways.

stinky said...

Care is not as important to them as indoctrination, apparently.

Er, I meant "education" of course. Silly me.

Anonymous said...

Another example of leftists trying to make themselves far more important than they actually are because they know that importance, even manufactured importance, = political power.

Anonymous said...

Politics is too serious a matter to be left to the politicians.