'Choose Life' plates sent to motorists in Va.

It's been a battle but persistence pays

"Neon-yellow "Choose Life" Virginia license plates will appear on roadways as early as this week, making Virginia the 24th state to allow motorists to feature the slogan on state-issued tags.

The state has begun shipping the plates, after Gov. Tim Kaine, a Democrat, signed a bill in March authorizing their production. As of Friday, the state's Department of Motor Vehicles had received 538 applications for the plates, which became available July 1. Officials said 481 motorists submitted paid applications for the plates in advance of their availability.

That figure is well above the 350 applications required for the state to process a specialty license plate but about "comparable" to the number of applications received for other specialty plates, DMV officials said.

Those who lobbied for the "Choose Life" license plates said they expect the number of applications to increase. "I've been sending out e-mails, and I think the number will jump by leaps and bounds shortly," said Shawn Doran, outreach coordinator of the Richmond Coalition for Life, a nonprofit organization that sponsored the "Choose Life" license plate campaign.

After the first 1,000 plates are sold, $15 of every $25 raised from the purchase of "Choose Life" plates will fund Heartbeat International, a nonprofit Christian association of pregnancy resource centers, which will distribute the money to approximately 40 centers in Virginia that meet the group's standards.

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