Australia: He’s reading a financial paper; she’s reading a fashion magazine: Why women are angry about Sofitel hotel ad



A correspodent writes:  "Women are complaining that the woman in the ad is reading a fashion magazine. They somehow interpret that as the ad saying that most women read fashion magazines.

But most women who read magazines do read fashion magazines. Look at any woman's magazine pile. Even the complaining women recognise that the magazine she is reading is a fashion magazine. I doubt many man would know it is a fashion magazine. I certainly didn't. So they demonstrate that their own argument is wrong.

That is what I term an innate falsity. Like when Lefties say there is no truth, and expect that silly statement to be accepted as truth.

They are also demonstrating the collective mindedness of women, especially feminist women. They are not individually minded, which is frequently shown by the fact that they collectively feel insults and perceived insults that directed to one of them.

The white male is not like that. He is individualistic. We do not feel insults directed to another white male. Even when all white men are insulted collectively -- which they often are -- individual white males do not feel it. White males tend to be each their own individual more than women are. We can each think for ourselves.

Feminists, though, are herd minded. They all think the same. That is one reason why they cannot be equal with us men.

   
AT FIRST glance this photo looks innocent enough — a young couple relaxing in a hotel bed, both reading over breakfast in their fluffy white robes.

He’s reading a copy of the Australian Financial Review newspaper and she’s flicking through a Chanel coffee table book.

Laid out on the bed in front of them are a selection of breakfast items. There are pastries and pancakes for him, a healthy fruit platter for her.

Many female readers of Fairfax’s Good Weekend magazine spotted the ad in Saturday’s Sydney Morning Herald newspaper on the weekend and slammed its suggestion that women only read light, frivolous material about fashion.

“Yes, newsflash for @SofitelBrisbane — some women are in fact more interested in whether stocks and shares are going up and down than whether hemlines are,” one woman wrote on Twitter.

“Ah yes, those hotel mornings when you wake up, put your hair in a nice chignon and read a coffee-table book about Chanel,” joked one woman. Replied another: “Jesus, is that a Chanel coffee table book? This is … so disheartening.”

“No no, don’t be silly, you are a woman, you only read fashion books and cookbooks,” another said.

One woman commented, “I’m surprised she’s not in skimpy underwear while he’s holding a handful of spanners”, while another said, “Funnily enough I actually prefer reading @FinancialReview in the morning.”

A spokesman for the Sofitel Brisbane apologised for the ad and said it has now been pulled from any future publications.

“There was no intention of portraying a stereotype but we recognise it and apologise for any offence that it has caused,” the spokesman said. “The creative has since been pulled from any future communications activity.”

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