Wednesday, May 22, 2013



Feminist fuss about a doll

Even feminist females worry about their  dollies?


Merida doll

A 2012 cartoon movie called "Brave" has a heroine -- Merida -- in it who is a mean hand with both magic spells and a bow and arrow.  Because she beats all the men in an archery contest, feminists love her.

Disney has however cashed in on the popularity of the film by releasing a doll that makes Merida look more feminine.  Outrage!


Backlash against Disney's redesign of cartoon heroine Merida has re-ignited with the release of an unrecognisable doll. Bearing an uncanny resemblance to Barbie, the toy is being sold through Target in America as part of the “Ultimate Disney Princess” collection.

It seems that Disney didn’t get the message earlier this month; despite the fact that over 200,000 supporters have signed the online petition demanding the old Merida be reinstated and the latest 2D version scrapped.

The Scottish heroine's new-look doll is once again missing her trademark bow and arrow, frizzy red hair, and healthy teenage figure. Replaced with an impossibly thin waist, smooth, wavy red hair and an odd looking belt in the place of her bow and arrow.

Source


11 comments:

Use the Name, Luke said...

That's Merida? Could'a fooled me.

You would think that if a doll of a movie character is being sold, that doll would actually bear some resemblance to that character. Why would they make one that looks totally different? That just doesn't make sense.

Anonymous said...

They had 10 million of them made to go with the new Ad Campaign that featured the "barbie-ized" version. What are they going to do, toss them? Better to discount them at Target and just suffer the wrath of the feminists.....

Anonymous said...

Having a bow and arrow would not be politically correct.

Anonymous said...

Is the doll anatomically correct?

Anonymous said...

I guess the little girls who might ever get to see those dolls won't be too traumatized by the dollies' excessive femininity!

Anonymous said...

It you don't like it, then don't buy it. It is that simple!

Stefan v said...

Awww, poor widdle offended ones about a silly little dolly....now shaddup and mind yer own bizness or you can have a nice progressive clip around the earhole. If someone had given you that kindness earlier in life, you may have turned out less objectionable. If someone wants to make & sell a doll and make it look feminine, good on them. If you feel the need for a butch doll, go to the trouble and expense of making one yourself. It's called free enterprise.

Anonymous said...

Brave was the worst of the Pixar movies (possibly worse even than Cars 2) and the worst of the Academy Award nominees for Best Animated Feature (still won 'though).
Merida was possibly the least likeable Disney princess ever - motivated entirely by selfishness.
The doll looks terrible - just like the film

Use the Name, Luke said...

motivated entirely by selfishness

Growing out of that was the central theme of the movie.

Bird of Paradise said...

Remember the Barbie doll that said MATH CLASS IS TOUGH?

Liz said...

I'm not offended, just annoyed as a mom and a customer that they ruined the character. Little girls who like Merida will turn up their noses at that doll. Pre and early school aged kids really don't like it when their favorite characters are changed, and that doll really only resembles the character in hair color. Any mom who had a preschool aged kid when Blues Clues replaced the character Steve with Joe will understand. Lots of moms would have been dealing with pissed off kindergarteners yelling "I said I want a Merida doll!! That's not Merida!! "